Set your TV on Fire with Amazon’s new stick

Amazon FireTV Stick boxI pre-ordered the new Amazon fireTV stick when it first became available and it arrived about two weeks ahead of schedule. I took the opportunity to use my Google Glass to produce an unboxing, setup and operational overview video. It’s presented here in three parts so people can choose to watch only sections they are most interested in or all three if they so wish, as I shot them assuming you would move from one chapter to the next.

One of the key things to keep in mind is that this device is really going to shine only if you are an Amazon Prime member. What is the point of having a device that can stream hundreds of thousands of movies, TV shows and music tracks at your command unless you have that library available to you?

Amazon FireTV Stick box contents

As you’ll note in the first video, the contents of the box include the stick, a power cable, a power block and an HDMI extender dongle. Note that unlike Google’s Chromecast (which I also own), Amazon strongly recommends that you use the power block to power your fireTV stick instead of using the USB power port on the back of your TV.

In the first video, I unbox the fireTV stick and give an overview of the box contents and offer some commentary about the device compared to a Google Chromecast:

In the second video, I show part of the set up of the fireTV stick:

In the third video, I get into the final installation and set up, as well as sharing the Amazon cartoon that runs when you first install and then some of my initial operations of the fireTV stick:

Note that at the end of the third video, I mentioned I was going to check out the smartphone app. I did and it worked very well as a remote and for voice searches. I just didn’t think it was compelling enough to shoot a video about.

A few other things are worth mentioning here that did not come up while I was shooting the videos because I found them buried deeper in the personal settings area of the menus. I mention them here because I was excited to find them and I don’t think they are all that obvious when you first look into the fireTV stick’s capabilities.

Amazon Fire TV Stick screenshotThe first is that the stick lets you use a selection of built-in photos as a screen saver or — even better — you can select albums you have in your Amazon Cloud Drive and pull your own pictures up to act as the screen saver.

Amazon FireTV Stick screenshot

The second thing is that the fireTV stick will serve as a Miracast device so that if you have a smartphone capable of using this technology, you can mirror your phone’s screen to your TV to share it with an audience. That has some great potential for holiday gatherings when you want to share a collection of photos or videos with the family all at once instead of waiting while they pass your phone around.

Because I just started using the fireTV stick today, I can’t offer any long-term, objective reviews of how it works or how it will hold up after a period of constant use. But my initial impressions are positive. The price is $39, compared with $35 for the Google Chromecast — so the choice may very well come down to which of the two universes you are more deeply embedded in. For various reasons, I have one foot in both the Amazon and Google universes, and both feet are at levels deep enough to be in over my ankles. So, for the cost, having the flexibility of providing both operating systems in my house made it well worth the investment, and I’d probably say that even if I had not received the fireTV stick half off by pre-ordering.

No matter what you decide to do though, never lose sight of the fact that for less than $50, you have a technological device your great-grandparents could have never imagined becoming commonplace plugged into the back of a TV that our parents and grandparents probably never imagined would be in every home. “Mind-blowing” might not even cover it.

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One comment on “Set your TV on Fire with Amazon’s new stick

  1. Pingback: In the battle of streaming devices, the viewer wins | Here Comes Later

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