I got a question from a colleague the other day about how to best use LinkedIn because he hasn’t had the time to sit down and figure that out yet.
My reply was that I haven’t figured out why LinkedIn matters yet either. I know I’ve been contacted by a lot of people who want me to join their network but I haven’t necessarily gotten anything out of that.
It seems we’ve all decided we need to be on LinkedIn but we don’t yet know why.
Facebook is changing from a MySpace competitor to an all-around networking site for friends, family, colleagues, politicians, etc. I’m not saying that’s bad, it’s just quite a dramatic shift. If LinkedIn doesn’t come up with some way to prove itself soon, it could start to falter, at least for me and a few colleagues.
Eventually, people will be tired of keeping too many profiles updated and start to stick to the ones that give them the best all-around connections. At this point in my life, my two best networking tools are Facebook and Twitter. (Well, then there’s the event networking, where you get to actually meet people — like Sparty!)
We all have networks we want to maintain, but at what point is it networking overkill? How many different sites do we need to belong to, receive updates from, maintain updates on and regularly check in with?
Will one site eventually become the place to be and everyone is there and we’re all connected? Can such a place handle the load without crashing? That remains to be seen. Until then, I guess I’ll be getting face time while tweeting so I can stay linked.
What do you do to maintain your networks? Feel free to start a linkfest in the comments section so everyone can see the different options available and settle in where they feel welcome and connected.