Comments for Here Comes Later http://aribadler.wordpress.com My name is Ari B. Adler, and I'm trying to be ready. Fri, 04 Dec 2009 17:51:52 +0000 http://wordpress.com/ hourly 1 Comment on Playing a bad lie: How Tiger botched a PR opportunity by rjdavila2003 http://aribadler.wordpress.com/2009/12/02/playing-a-bad-lie-how-tiger-botched-a-pr-opportunity/#comment-814 rjdavila2003 Fri, 04 Dec 2009 17:51:52 +0000 http://aribadler.wordpress.com/?p=872#comment-814 I absolutely agree with you Ari. Transparency and immediate action are critical in a debacle such as this one. In my opinion, he will, however, easily make it through this, especially with the support of his two largest endorsers - Nike and Gatorade. This guy's in a universe all his own and will likely receive more endorsement deals because of this perceptual change from momma’s boy to bad boy. The once conservative, clean-cut professional that supported brands like Buick will now be seen as a "bad boy," getting deals from companies like Lexus seeking edgy sex appeal in their advertisements. Only time will tell how this unfolds, and I am certainly curious to see how it plays out. I absolutely agree with you Ari. Transparency and immediate action are critical in a debacle such as this one. In my opinion, he will, however, easily make it through this, especially with the support of his two largest endorsers – Nike and Gatorade.

This guy’s in a universe all his own and will likely receive more endorsement deals because of this perceptual change from momma’s boy to bad boy. The once conservative, clean-cut professional that supported brands like Buick will now be seen as a “bad boy,” getting deals from companies like Lexus seeking edgy sex appeal in their advertisements.

Only time will tell how this unfolds, and I am certainly curious to see how it plays out.

]]> Comment on Hey, Grandma, pass the magazine by aribadler http://aribadler.wordpress.com/2009/12/01/hey-grandma-pass-the-magazine/#comment-813 aribadler Fri, 04 Dec 2009 12:14:27 +0000 http://aribadler.wordpress.com/?p=866#comment-813 I agree Tressa -- I've been able to give up flipping through a printed newspaper much easier than flipping through a printed magazine. I still see the downside to not having a newspaper in my hands, such as not stumbling onto stories I otherwise never would have known about. But magazines definitely have a more positive flip factor that I think I would miss more. I agree Tressa — I’ve been able to give up flipping through a printed newspaper much easier than flipping through a printed magazine. I still see the downside to not having a newspaper in my hands, such as not stumbling onto stories I otherwise never would have known about. But magazines definitely have a more positive flip factor that I think I would miss more.

]]> Comment on Hey, Grandma, pass the magazine by aribadler http://aribadler.wordpress.com/2009/12/01/hey-grandma-pass-the-magazine/#comment-812 aribadler Fri, 04 Dec 2009 12:12:30 +0000 http://aribadler.wordpress.com/?p=866#comment-812 Ellen and Jessica, I never meant to suggest any magazine wasn't "awesome," especially National Geographic. My point was about whether or not printed magazines will survive, which I don't see happening unless people are willing to support them with paid subscriptions. As we all know, paid subscriptions for online content do not go over well. Something is going to have to change. Ellen and Jessica, I never meant to suggest any magazine wasn’t “awesome,” especially National Geographic. My point was about whether or not printed magazines will survive, which I don’t see happening unless people are willing to support them with paid subscriptions. As we all know, paid subscriptions for online content do not go over well. Something is going to have to change.

]]> Comment on Hey, Grandma, pass the magazine by Tressa Robbins http://aribadler.wordpress.com/2009/12/01/hey-grandma-pass-the-magazine/#comment-807 Tressa Robbins Thu, 03 Dec 2009 17:04:11 +0000 http://aribadler.wordpress.com/?p=866#comment-807 Ok, I guess I qualify as soon-to-be-old-but-too-freaked-out-to-admit-it. I can see why AARP Bulletin and Mag come free with AARP membership so it's obvious, then, why they have such high circ. On the flipside, I subscribe to Reader's Digest and a couple other magazines that I enjoy reading when I want away from my computer. I can see getting news via mobile device to keep up while on the go, but I still like my printed publications for my downtime! :-) Ok, I guess I qualify as soon-to-be-old-but-too-freaked-out-to-admit-it. I can see why AARP Bulletin and Mag come free with AARP membership so it’s obvious, then, why they have such high circ. On the flipside, I subscribe to Reader’s Digest and a couple other magazines that I enjoy reading when I want away from my computer. I can see getting news via mobile device to keep up while on the go, but I still like my printed publications for my downtime! :-)

]]> Comment on Hey, Grandma, pass the magazine by Tweets that mention Hey, Grandma, pass the magazine « Here Comes Later -- Topsy.com http://aribadler.wordpress.com/2009/12/01/hey-grandma-pass-the-magazine/#comment-800 Tweets that mention Hey, Grandma, pass the magazine « Here Comes Later -- Topsy.com Wed, 02 Dec 2009 08:57:41 +0000 http://aribadler.wordpress.com/?p=866#comment-800 [...] This post was mentioned on Twitter by Ari B. Adler, Robin Jewsbury. Robin Jewsbury said: Well written blog about Magazine circulation fall and the emergence of mobile as the mecahnism to read mags. http://bit.ly/4tjWwC [...] [...] This post was mentioned on Twitter by Ari B. Adler, Robin Jewsbury. Robin Jewsbury said: Well written blog about Magazine circulation fall and the emergence of mobile as the mecahnism to read mags. http://bit.ly/4tjWwC [...]

]]> Comment on Hey, Grandma, pass the magazine by Ellen Jones http://aribadler.wordpress.com/2009/12/01/hey-grandma-pass-the-magazine/#comment-799 Ellen Jones Wed, 02 Dec 2009 02:00:53 +0000 http://aribadler.wordpress.com/?p=866#comment-799 Nat Geo is awesome. And I'm not OLD nor am I in denial. Nat Geo is awesome. And I’m not OLD nor am I in denial.

]]> Comment on Hey, Grandma, pass the magazine by Jessica http://aribadler.wordpress.com/2009/12/01/hey-grandma-pass-the-magazine/#comment-798 Jessica Wed, 02 Dec 2009 01:01:17 +0000 http://aribadler.wordpress.com/?p=866#comment-798 Nat Geo is like...awesome? Nat Geo is like…awesome?

]]> Comment on Battle Decks proves mid-Michigan’s got talent by Daniel http://aribadler.wordpress.com/2009/11/20/battle-decks-proves-mid-michigans-got-talent/#comment-762 Daniel Fri, 20 Nov 2009 15:45:22 +0000 http://aribadler.wordpress.com/?p=859#comment-762 Thanks for putting this on Ari, I had a great time :) Thanks for putting this on Ari, I had a great time :)

]]> Comment on Battle Decks proves mid-Michigan’s got talent by Tweets that mention Battle Decks proves mid-Michigan’s got talent « Here Comes Later -- Topsy.com http://aribadler.wordpress.com/2009/11/20/battle-decks-proves-mid-michigans-got-talent/#comment-761 Tweets that mention Battle Decks proves mid-Michigan’s got talent « Here Comes Later -- Topsy.com Fri, 20 Nov 2009 14:56:24 +0000 http://aribadler.wordpress.com/?p=859#comment-761 [...] This post was mentioned on Twitter by Ari B. Adler and Nick Lucido , Ryan Knott. Ryan Knott said: RT @aribadler: Wrap-up post on mid-Mich. Battle Decks. If you don't know these talented folks, you lose: http://bit.ly/4srfmp #mmbattledecks [...] [...] This post was mentioned on Twitter by Ari B. Adler and Nick Lucido , Ryan Knott. Ryan Knott said: RT @aribadler: Wrap-up post on mid-Mich. Battle Decks. If you don't know these talented folks, you lose: http://bit.ly/4srfmp #mmbattledecks [...]

]]> Comment on To APR or not to APR? by George Peck, APR http://aribadler.wordpress.com/2009/11/14/to-apr-or-not-to-apr/#comment-757 George Peck, APR Wed, 18 Nov 2009 16:51:17 +0000 http://aribadler.wordpress.com/?p=838#comment-757 I'm seeing a common thread here. I pursued my APR while serving in the Air Force as a Public Affairs Officer. I wanted--needed--to see if what I was doing in support of my organization was up to the same standards as my colleagues in what we often referred to as "the real world." I also wanted to live up to expectations of one of my Air Force mentors, Brigadier General Harry Dalton(now a PRSA Fellow),who believed his career Air Force PAOs should be a professional group meeting the highest standards of PRSA. I’m seeing a common thread here. I pursued my APR while serving in the Air Force as a Public Affairs Officer. I wanted–needed–to see if what I was doing in support of my organization was up to the same standards as my colleagues in what we often referred to as “the real world.” I also wanted to live up to expectations of one of my Air Force mentors, Brigadier General Harry Dalton(now a PRSA Fellow),who believed his career Air Force PAOs should be a professional group meeting the highest standards of PRSA.

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